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MEET KEEYA

I'm The Monetization Strategist. I help women turn their skills into income using systems, not feelings.​

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​​I hold a Bachelor's in Health Administration and a Master's in Information Management from Central Michigan University. My master's degree, combined with years of project management experience, laid the foundation for my love of systems, data, and operational efficiency.

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For 15 years, I worked in Corporate America as an IT Operations and Logistics Specialist. I learned how to build systems, automate processes, and make things run efficiently. I was good at it. But I was also hiding.

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I'm an introvert. For years, I watched opportunities pass by because I didn't believe I was ready. I had the skills. I had the background. What I didn't have was the courage to step forward.

ABOUT

KEEYA THEN I DECIDED,I WAS DONE HIDING

​​​The founder of Melanated Outdoor Mavens, a community of 400+ women dedicated to health, wellness, and sisterhood through camping, hiking, and nature.​​

MOST WOMEN ARE SITTING ON A GOLDMINE OF SKILLS THEY’VE NEVER THOUGHT TO MONETIZE. THEY HAVE TALENTS. THEY HAVE EXPERTISE. THEY HAVE IDEAS. BUT THEY DON’T HAVE A SYSTEM.

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That's where I come in.

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I'm Keeya McSwain The Monetization Strategist.

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​​​But here is what I didn't realize until recently.​

I have been doing this work my whole life just wasn't charging for it.​​​​​

My sister Shoni loved drawing and architecture. I told her to turn it into a painting business. She has been running it for over 15 years.

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My sister Kim loved bartending. I gave her the idea to start a mobile bar. She did.

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My sister Brianna loved working with tools and building things. I told her about independent adjusting. Four years later, she works for a multi-million-dollar company.

​​​​​I saw their skills before they did. I gave them the strategy to monetize. And they built real, lasting careers. I did all of that for free. Just because they are my family.​

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Now I'm doing it for you. And this time, I'm charging for it.

I don't do fluffy mindset work. I don't hold your hand through feelings. I build you a bridge from "I have this skill" to "I am making money."

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I'M NOT A COACH.
I'M STRATEIGST

​Coaches ask you how you feel. Strategists ask you what you have built this week.

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I have used this framework to build a six-figure loan signing business, publish six books, grow a community of 350+ women, and launch the only minority-owned outdoor essentials store in my market. And I have used it to help my own family members build their businesses too.

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Now I am ready to do it for you.

If you are ready to stop guessing and start building, let's talk!

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THE MONETIZATION STRATEGIST

IN THE MEDIA

THE MONETIZATION STRATEGIST

Building systems that turn skills into income — for the women ready to claim it.

  • Keeya McSwain (LinkedIn)
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© 2026 Keeya McSwain · All Rights Reserved

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